Brand Strategy & Design
Oaklands Floristry, Wedding Florist
The Challenge:
Oaklands Floristry, a luxury wedding florist, had a beautiful brand identity, but it didn’t reflect the expertise and refined services they offered. While their floral arrangements were elegant, the brand lacked the strength and sophistication needed to attract discerning clients planning lavish, high-end events. They needed a visual identity that communicated both the artistry of their work and the prestige of their service, positioning them as leaders in luxury wedding floristry.
The Outcome:
We created a strong, timeless brand by introducing bold typography paired with an elegant monogram, representing their fusion of creativity and structure. The clean lines of the monogram and the use of gold accents added a sense of sophistication, while the typography made a confident statement. The neutral palette allowed the beauty of their floral work to take centre stage, while the refined branding positioned Oaklands Floristry as an expert in high-end wedding florals, appealing directly to luxury clients.
